Punjab Tourism: Bus Designing for Punjab Tourism
01. About The Project
Greedyhippos collaborated with Punjab Tourism to design the interior and exterior of their iconic heritage bus. This bus serves as a mobile showcase of Punjab’s rich culture, history, and major tourist attractions, aimed at educating both locals and visitors, especially the younger generation, about the beauty and heritage of the state.
02. What We Delivered
For the Punjab Tourism Heritage Bus, Greedyhippos created a visually striking design that captures the essence of Punjab’s cultural landmarks and traditions:
Exterior Bus Design: The exterior of the bus was designed to reflect major tourist attractions, including landmarks, temples, and vibrant cultural symbols, creating an inviting visual narrative of Punjab’s heritage.
Interior Design: The inside of the bus features immersive visuals that highlight the region’s history, folk traditions, and key cultural elements, providing passengers with a cultural journey as they travel through Punjab.
Cultural Storytelling: Each design element was thoughtfully created to convey a story, helping the younger generation connect with their roots and encouraging tourists to explore the beauty and depth of Punjab.
03. Design Highlights
Vibrant Cultural Representation: The bus design is a vibrant and colourful representation of Punjab’s rich history, featuring imagery that captures the heart of the state’s culture and major tourist spots.
Seamless Integration of Heritage: Both the exterior and interior designs blend seamlessly to create a consistent and immersive cultural experience for passengers.
Engaging for All Audiences: The design not only appeals to tourists but also to younger generations, providing an educational experience through visual storytelling.
04. Results
The Heritage Bus has become a symbol of pride for Punjab Tourism, successfully engaging both locals and tourists with its rich visual narrative. The project helped promote the state’s cultural and historical significance, contributing to greater awareness and appreciation of Punjab’s heritage.
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