Packaging and Logo Design for Nouvele
01. About The Project
Nouvele is a premium haircare brand that focuses on delivering luxurious hair cleaning products. Their goal was to develop a visual identity that would not only reflect the luxury and modernity of their products but also help them stand out in a competitive haircare market. Greedyhippos was tasked with creating a sophisticated and contemporary brand identity, including a sleek wordmark logo and an accompanying logo icon.
02. What We Delivered
We developed a high-end, modern visual identity for Nouvele that captures the essence of luxury and innovation in haircare:
Wordmark Logo & Icon: We designed a stylish, minimalist wordmark logo paired with a distinctive logo icon. The clean lines and contemporary typography reflect Nouvele’s modern approach to luxury haircare. The logo stands as a symbol of elegance, reinforcing the brand’s premium positioning.
Visual Identity: Alongside the logo, we crafted a cohesive brand aesthetic that communicates luxury, cleanliness, and innovation. The design is subtle yet powerful, ensuring that Nouvele’s products shine on the shelves and make an impact in the marketplace.
03. Design Highlights
Modern & Luxurious: The wordmark logo and icon were created with a focus on simplicity and elegance, representing the luxurious nature of Nouvele’s products. The design elements reflect a premium feel that speaks to the brand’s high-quality offerings.
Competitor Differentiation: By creating a unique visual identity, Nouvele now stands apart from competitors in the luxury haircare space. The sleek, refined logo reinforces the brand’s commitment to modernity and excellence.
Sophisticated Aesthetic: The minimalist design approach ensures that Nouvele’s brand feels both contemporary and timeless, appealing to an audience seeking luxury and quality in their hair care products.
04. Results
The logo and visual identity work have successfully positioned Nouvele as a luxurious and modern hair care brand. The sleek wordmark and icon combination communicate the brand’s commitment to quality and innovation, helping Nouvele gain recognition and trust among luxury consumers.
Need a Brand Identity that Elevates Your Product?
At Greedyhippos, we create visual identities that set your brand apart from the competition. Let’s work together to create a sophisticated and modern identity for your brand.
